Inbound marketing or ABM — which side are you on? Luckily, the era where you have to pick sides is officially over. We’re calling it. In reality, small teams can blend both approaches to unlock major growth and stay ahead of the competition.
Join Head of ABM Content, Caroline Van Dyke, as she breaks down the myth that ABM is just for big teams with tons of time and over-the-top budget. This info-packed session will cover:
- How to stop wasting precious budget and prioritize joint marketing & sales touches
- How the precision of account data can take inbound traffic to the next level
- How you can use your current martech stack to get the most out of ABM
...plus, a handful of real-world inbound & ABM success stories for extra inspiration
