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2023 may be a challenging year for marketers with leaner teams and fewer resources…but you can still prevail despite the “macroeconomic headwinds” narrative. Join SmartBug Media's CEO, Jen Spencer, an
As marketers continue preparing for the next shift within the industry, they must focus on the right buyers while identifying what strategies they can work on adapting now.
Discover how to leverage account-based marketing to outsmart competitors, close deals quickly, and secure profitability in a tight market with targeted, data-driven strategies.
Learn with RollWorks how misaligned Go-To-Market (GTM) teams can impact your bottom line during a market downturn and strategies to ensure cohesive success.
A growing number of companies are adopting ABM, and seeing revenue growth and a higher ROI as a result. RollWorks explains why now is the time to turn to ABM!
Master the balancing act of moving from quantity leads to quality leads in 4 easy steps! Learn more about rethinking revenue leads here.
Working with limited resources or a tight budget? Here are 3 ways to make the most out of your marketing budget.
Check out our tips to maximize your marketing budget and at the same time extend your outreach using account-based marketing (ABM) tactics.
Discover six proven strategies with RollWorks to boost revenue and navigate economic downturns, illuminating a path to resilient growth.
Unlock the power of ABM content strategy with RollWorks' guide on retaining customers and maximizing ROI, ideal for B2B marketers aiming for sustainable business growth.
In our eBook, with partner SmartBug, we share our collective thoughts on how effective account-based marketing strategies help with customer retention that will increase your bottom line.
As revenue teams prepare for an economic downturn, one approach is standing out for its ability to deliver high-impact results with speed: account-based marketing.
Discover practical ABM gifting strategies that help revenue-focused teams build meaningful connections without overspending,
See what Account-Based Strategy Consultant, Eliza Dubisz, learned about how SDRs can commit to consistency during uncertain times here.
Discover proven tactics to turn your summer marketing slump into a surge, including creative ads, personalized follow-ups, and high-fit account prioritization.
How sellers can prepare for unpredictable conversations while still being able to close business and fast.
Discover 6 key tactics that sales teams employ to boost ROI on Account-Based Marketing campaigns, a valuable guide for professionals seeking to enhance ABM performance.