Guides & Reports

Use this strategic holiday playbook to turn Q4 urgency into hot leads and a high-converting Q1 pipeline.

Learn how predictive AI helps B2B teams drive retention and growth with smarter signals, faster actions, and real-time customer insights.

Discover six game-changing strategies for B2B marketers to drive revenue, streamline alignment, and scale ABM success in economic uncertainty.

Discover how intent data supercharges your ABM strategy and B2B advertising with this practical playbook designed to help teams engage the right buyers, at the right time, with AI-powered precision.

Track, optimize, and prove your ad ROI with the Multi-Touch Attribution Tracker for ABM Advertising—your guide to mapping key touchpoints and showcasing real revenue impact.

Most marketers want the same thing: better results and a happier sales team. That’s a no-brainer. And one of the most effective ways to get there? ABM. It's time to ABMify your demand gen.

Unlock the power of a high-performing ABM tech stack with exclusive insights from B2B marketing innovators.

Get ready for B2B advertising success with the 2025 B2B Advertising Report, featuring top ABA trends, insights, and strategies for driving engagement and revenue.

Download our eBook to learn how AI, intent data, and first-party information can revolutionize your marketing strategy in a privacy-first world.

Download this guide to discover proven strategies for aligning your GTM teams, enhancing ABM targeting, and crafting personalized B2B website experiences.

Discover how to drive revenue by aligning your marketing and sales teams with our ultimate guide on Account-Based Marketing (ABM) strategies and practical tools.

RollWorks' "Summer Surge" guide, packed with nine proven strategies to boost your marketing efforts and spark demand during the summer slowdown.

Learn practical strategies to align your content with business goals and drive significant revenue growth in our B2B GTM Strategy guide.

Explore how RollWorks revolutionizes B2B marketing with precision targeting, seamless engagement, and robust security measures.

Discover the ultimate playbook for mastering B2B marketing through the strategic integration of RollWorks and LinkedIn, designed for industry leaders seeking precision and impact.

Maximize your B2B marketing effectiveness with tips on retargeting, reporting, & measuring. Learn how to leverage Account-based Advertising here.

Uncover the keys to Account-Based Marketing success with this ebook, offering strategies for precise keyword selection & adaptive tactics to boost ROI.

Unlock your revenue potential with the RollWorks playbook, your comprehensive guide to integrating sales, marketing, & customer success for explosive growth.