Guides & Reports
ABM Guides, Industry Reports, and more
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Read GuideHappy Holidays, & Hot Leads: Your Q4 Guide to Budget, Targeting & Growth
Use this strategic holiday playbook to turn Q4 urgency into hot leads and a high-converting Q1 pipeline.
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Read GuideThe B2B Growth Guide: Scale Smarter Post-Sale with Predictive AI Signals
Learn how predictive AI helps B2B teams drive retention and growth with smarter signals, faster actions, and real-time customer insights.
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Read GuideThe Light at the End of the Funnel: 6 Ways to Rebound Revenue in a Downturn
Discover six game-changing strategies for B2B marketers to drive revenue, streamline alignment, and scale ABM success in economic uncertainty.
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Read GuideIntent-driven ABM & B2B Advertising: The Playbook for Pipeline Precision
Discover how intent data supercharges your ABM strategy and B2B advertising with this practical playbook designed to help teams engage the right buyers, at the right time, with AI-powered precision.
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Read GuideAccount-Based Plays for 2025
Ready to kickstart winning ABM campaigns in 2025? Get started with air cover, nurture, and upsell/cross-sell tactics that will stop your competition in their tracks.
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Read GuideOperationalizing Account-Based Experiences: A Tech Stack Approach
Unlock the power of a high-performing ABM tech stack with exclusive insights from B2B marketing innovators.
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Read GuideData You Can’t Refuse: AI, Intent, and First-Party
Download our eBook to learn how AI, intent data, and first-party information can revolutionize your marketing strategy in a privacy-first world.
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Read GuideAchieving Marketing & Sales Alignment with ABM
Discover how to drive revenue by aligning your marketing and sales teams with our ultimate guide on Account-Based Marketing (ABM) strategies and practical tools.
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Read GuideSummer Surge: 9 Proven Strategies to Spark Demand
RollWorks' "Summer Surge" guide, packed with nine proven strategies to boost your marketing efforts and spark demand during the summer slowdown.
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Read Guide
From Content to Revenue: How to Build a Winning B2B GTM Strategy
Learn practical strategies to align your content with business goals and drive significant revenue growth in our B2B GTM Strategy guide.
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Read Guide
B2B Marketing, Made Simple, Secure, and Impactful with RollWorks
Explore how RollWorks revolutionizes B2B marketing with precision targeting, seamless engagement, and robust security measures.
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Read GuideRollWorks & LinkedIn Integration Playbook for B2B Marketing Masters
Discover the ultimate playbook for mastering B2B marketing through the strategic integration of RollWorks and LinkedIn, designed for industry leaders seeking precision and impact.
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Read Guide
Make B2B Advertising Click: Tips on Retargeting, Reporting, & Measuring
Maximize your B2B marketing effectiveness with tips on retargeting, reporting, & measuring. Learn how to leverage Account-based Advertising here.
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Read Guide
Precision in ABM: Find Your Perfect Match with ABM Keyword Strategies
Uncover the keys to Account-Based Marketing success with this ebook, offering strategies for precise keyword selection & adaptive tactics to boost ROI.
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Read Guide
The RKO Playbook: Tactics for Transformative Buyer Engagement
Unlock your revenue potential with the RollWorks playbook, your comprehensive guide to integrating sales, marketing, & customer success for explosive growth.
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Read Guide
ABM Audit Checklist: How to Plan for a Winning 2025
Download our ABM Audit Checklist to streamline your 2025 planning, optimize budget allocation, explore outreach channels, and update your strategies for post-pandemic success in business marketing.
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Read Guide
The Ultimate Account-Based Guide to RollWorks
Discover how you can identify accounts, engage buyers, and measure the influence of your ABM programs all with the RollWorks Account-Based Platform.
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Read GuideA Marketer’s Hack Kit to the Rule of 40
Unlock the power of the Rule of 40 in B2B marketing with our comprehensive guide, diving deep into strategies for impressing executives and ensuring business resilience in uncertain economic times.
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Read GuideState Of Account-Based Strategies: Practitioners Bullish On Customer Acquisition Campaigns; Focused On Improving Internal Alignment
Discover how to enhance your account-based strategies during economic uncertainty with this comprehensive report, covering blended ABM strategies, AI potential, ABM, and demand generation convergence.
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Read Guide
Bad MQLs Were Always Dead: RollWorks Revenue Revelation Report
Discover valuable insights & trends with RollWorks' 2023 Data Report. Explore in-depth analysis, expert perspectives, & actionable recommendations.
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