Taking Your ABM to the Next Level
Looking to scale your Account-Based Marketing (ABM) efforts? Discover essential resources at your fingertips to advance your ABM journey and maximize your marketing strategy!
Uplevel Your ABM Efficiency
2023 may be a challenging year for marketers with leaner teams and fewer resources…but you can still prevail despite the “macroeconomic headwinds” narrative. Join SmartBug Media's CEO, Jen Spencer, an
ABM on Fire: Using Data to Ignite Your Growth
Learn how data-driven strategies and a customer-centric approach in account-based marketing can significantly boost pipeline growth and revenue in the complex B2B marketing landscape.
The 32 Best Ways to Generate More B2B Sales Leads
Discover how to create new connections & get more B2B sales leads for your business with our list of 32 effective B2B lead generation strategies here.
The Top 5 ABM Tactics
If you're looking to hit the ground running and feel the impact of ABM, here are 5 ways to kickstart your programs and start closing deals faster.
6 Types of Retargeting Ads That Can Boost Your Campaigns
Increase campaign engagement & boost customer sign-ups with one (or more!) of these 6 types of retargeting ads. Learn how to get started here.
Supercharge Your B2B Lead Generation: Strategies for Small Budgets and Big Growth Goals
Discover how to maximize your B2B lead generation efforts regardless of your budget size, featuring proven strategies and actionable tips for achieving significant growth objectives.
Mastering B2B Channel Marketing: Your Ultimate Guide to Success
Unlock the power of B2B channel marketing with this comprehensive post covering key components, lead generation strategies, & content distribution channels.
How to Create a Winning B2B Content Strategy
Master the art of B2B content creation with RollWorks' comprehensive guide to crafting a high-impact content strategy that drives engagement, nurtures leads, and boosts revenue.
Multi-Channel, Full Funnel Mapper
Multi-channel is a must-have for cutting through the noise and connecting with your buyers across every stage of their journey. This customizable deck will serve as part inspiration, part education,
The Mega Multiplier Playbook: Plays for Multi-Signal, Multi-Channel ABM Impact
Whether you're seeking to boost leads, opportunities, traffic, or customer retention - these plays will help your team to drive the desired results.
Unlocking MKTG’s Great Multiplier: Getting Started with Full-Funnel B2B Ad Campaigns
A stage-by-stage full funnel blueprint to create ads that resonate with your audience each step of the way
TL;DR of GTM: The 2025 Pocket Guide of Must-Know ABM Terms
Chances are you’ve been inundated with a whole new slew of acronyms, terms, and hot topics. That’s why we’ve created your TL;DR pocket guide.
How Marketing Operations Can Make the Most of a Multi-Channel MarTech Stack
Our Marketing Operations ebook will show you how you can integrate all your channels into one killer marketing operations strategy.
How to Tie Your Marketing KPIs to Board-Ready Metrics and Take Your Seat at the Table
"Learn how to align your marketing KPIs with board-ready metrics in this RollWorks guide, empowering marketers to demonstrate their impact and earn a seat at the decision-making table.
ABM Grill Masters
An engaging virtual event where revenue marketing leaders from companies like G2, Instapage, Opensense, Sendoso, and SmartBug Media share expert insights to invigorate your marketing efforts.
How Snowflake Builds 1:1 ABM Experiences That Scale
With the right tools, Snowflake has been able to build 1:1 ABM experiences that scale. Learn more about how they’ve used ABM to grow & improve their processes.